For all my fellow news junkies you may have noticed a change in the look of the Associated Press. Although AP has made its content priority, it is refreshing to see them consider design and its integration into future technology.
Under Consideration site has a timeline of AP logos through the years and some insight on the new look.
“The previous logo has been around for so long that it’s hard to imagine anything new taking its place. It also happens to be a perfectly decent logo — easily recognizable and simple. Its main problem, whether on the web or in ink-clogging newspapers, is the thinness of its counterspaces, being too small to hold legibility at smaller sizes.”
